{"id":1599,"date":"2019-04-01T10:20:23","date_gmt":"2019-04-01T10:20:23","guid":{"rendered":"http:\/\/avantage.bold-themes.com\/business\/?page_id=1599"},"modified":"2026-03-19T01:37:54","modified_gmt":"2026-03-18T22:37:54","slug":"why-us","status":"publish","type":"page","link":"https:\/\/www.kuramanagement.com\/en\/why-us\/","title":{"rendered":"Why Us?"},"content":{"rendered":"<p><section id=\"bt_bb_section69e1d44aaa0f4\" class=\"bt_bb_section bt_bb_layout_boxed_1200 bt_bb_vertical_align_top bt_bb_top_spacing_large bt_bb_bottom_spacing_medium\"  data-bt-override-class=\"null\"><div class=\"bt_bb_port\"><div class=\"bt_bb_cell\"><div class=\"bt_bb_cell_inner\"><div class=\"bt_bb_row \"  data-bt-override-class=\"{}\"><div class=\"bt_bb_row_holder\" ><div  class=\"bt_bb_column col-xxl-6 col-xl-6 bt_bb_vertical_align_top bt_bb_align_left bt_bb_padding_normal bt_bb_animation_fade_in move_up animate\" style=\"; --column-width:6;\" data-width=\"6\" data-bt-override-class=\"{}\"><div class=\"bt_bb_column_content\"><div class=\"bt_bb_column_content_inner\"><header data-bb-version=\"5.6.9\" class=\"bt_bb_headline bt_bb_dash_top bt_bb_superheadline bt_bb_superheadline_outside bt_bb_subheadline bt_bb_size_large bt_bb_align_inherit\" data-bt-override-class=\"{}\"><div class=\"bt_bb_headline_superheadline_outside\"><span class=\"bt_bb_headline_superheadline\">Revenue Management, Sales Strategy, and Online Channel Optimization<\/span><\/div><h2 class=\"bt_bb_headline_tag\"><span class=\"bt_bb_headline_content\"><span><u>From Where<\/u><br \/><br \/>\n<b>Kura Consulting?<\/b><\/span><\/span><\/h2><div class=\"bt_bb_headline_subheadline\">We go beyond a classic consulting approach; we are a commercial solution partner that establishes and actively manages the system.<\/div><\/header><div class=\"bt_bb_separator bt_bb_border_style_none bt_bb_bottom_spacing_medium\" data-bt-override-class=\"null\"><\/div><\/div><\/div><\/div><div  class=\"bt_bb_column col-xxl-6 col-xl-6 bt_bb_vertical_align_top bt_bb_align_left bt_bb_padding_normal\" style=\"; --column-width:6;\" data-width=\"6\" data-bt-override-class=\"{}\"><div class=\"bt_bb_column_content\"><div class=\"bt_bb_column_content_inner\"><\/div><\/div><\/div><\/div><\/div><div class=\"bt_bb_row \"  data-bt-override-class=\"{}\"><div class=\"bt_bb_row_holder\" ><div  class=\"bt_bb_column col-xxl-3 col-xl-3 bt_bb_vertical_align_top bt_bb_align_center bt_bb_padding_normal bt_bb_animation_fade_in animate\" style=\"; --column-width:3;\" data-width=\"3\" data-bt-override-class=\"{}\"><div class=\"bt_bb_column_content\"><div class=\"bt_bb_column_content_inner\"><div data-bb-version=\"5.6.9\" class=\"bt_bb_service bt_bb_color_scheme_3 bt_bb_style_borderless bt_bb_shape_circle bt_bb_size_xlarge bt_bb_align_inherit\" style=\"; --service-primary-color:#e94d65; --service-secondary-color:#191919;\" data-bt-override-class=\"null\"><span  data-ico-businessandfinance=\"&#xe900;\" class=\"bt_bb_icon_holder\"><\/span><div class=\"bt_bb_service_content\"><div class=\"bt_bb_service_content_title\"><u>Regional Expertise Advantage<\/u><\/div><div class=\"bt_bb_service_content_text\"><u>Especially in Cappadocia and other tourism destinations:<\/u><br \/><br \/>\n\u2714 Knowing market dynamics<br \/><br \/>\n\u2714 Knowing the guest profile<br \/><br \/>\n\u2714 Those who conduct competitive analysis correctly<br \/><br \/>\n\u2714 Strong local business reflexes.<br \/><br \/>\n- We offer a consulting approach.<\/div><\/div><\/div><div class=\"bt_bb_separator bt_bb_border_style_none bt_bb_bottom_spacing_medium\" data-bt-override-class=\"null\"><\/div><\/div><\/div><\/div><div  class=\"bt_bb_column col-xxl-3 col-xl-3 bt_bb_vertical_align_top bt_bb_align_center bt_bb_padding_normal bt_bb_animation_fade_in animate\" style=\"; --column-width:3;\" data-width=\"3\" data-bt-override-class=\"{}\"><div class=\"bt_bb_column_content\"><div class=\"bt_bb_column_content_inner\"><div data-bb-version=\"5.6.9\" class=\"bt_bb_service bt_bb_color_scheme_3 bt_bb_style_borderless bt_bb_shape_circle bt_bb_size_xlarge bt_bb_align_inherit\" style=\"; --service-primary-color:#e94d65; --service-secondary-color:#191919;\" data-bt-override-class=\"null\"><span  data-ico-businessandfinance=\"&#xe913;\" class=\"bt_bb_icon_holder\"><\/span><div class=\"bt_bb_service_content\"><div class=\"bt_bb_service_content_title\"><u>Expertise in Online Sales Channels<\/u><\/div><div class=\"bt_bb_service_content_text\"><u>Not uncontrolled sales, but managed sales:<\/u><br \/><br \/>\n\u2714 Booking and OTA extranet management<br \/><br \/>\n\t\u2714 Dynamic pricing (rate ladder systems)<br \/><br \/>\n\t\u2714 Conversion and visibility optimization<br \/><br \/>\n\t\u2714 Upsell and side income strategies<br \/><br \/>\n- We offer in depth expertise in these areas.<\/div><\/div><\/div><div class=\"bt_bb_separator bt_bb_border_style_none bt_bb_bottom_spacing_medium\" data-bt-override-class=\"null\"><\/div><\/div><\/div><\/div><div  class=\"bt_bb_column col-xxl-3 col-xl-3 bt_bb_vertical_align_top bt_bb_align_center bt_bb_padding_normal bt_bb_animation_fade_in animate\" style=\"; --column-width:3;\" data-width=\"3\" data-bt-override-class=\"{}\"><div class=\"bt_bb_column_content\"><div class=\"bt_bb_column_content_inner\"><div data-bb-version=\"5.6.9\" class=\"bt_bb_service bt_bb_color_scheme_3 bt_bb_style_borderless bt_bb_shape_circle bt_bb_size_xlarge bt_bb_align_inherit\" style=\"; --service-primary-color:#e94d65; --service-secondary-color:#191919;\" data-bt-override-class=\"null\"><span  data-ico-businessoffice=\"&#xe917;\" class=\"bt_bb_icon_holder\"><\/span><div class=\"bt_bb_service_content\"><div class=\"bt_bb_service_content_title\"><u>Field Experience + Strategic Perspective<\/u><\/div><div class=\"bt_bb_service_content_text\"><u>20 years of experience in the tourism sector:<\/u><br \/><br \/>\n\u2714 Boutique hotel management<br \/><br \/>\n\u2714 New hotel openings<br \/><br \/>\n\u2714 Restructuring projects<br \/><br \/>\n\u2714 OTA revenue optimization<br \/><br \/>\n\u2714 Commercial strategy consulting<br \/><br \/>\n- We offer active field experience in these areas.<\/div><\/div><\/div><div class=\"bt_bb_separator bt_bb_border_style_none bt_bb_bottom_spacing_medium\" data-bt-override-class=\"null\"><\/div><\/div><\/div><\/div><div  class=\"bt_bb_column col-xxl-3 col-xl-3 bt_bb_vertical_align_top bt_bb_align_center bt_bb_padding_normal bt_bb_animation_fade_in animate\" style=\"; --column-width:3;\" data-width=\"3\" data-bt-override-class=\"{}\"><div class=\"bt_bb_column_content\"><div class=\"bt_bb_column_content_inner\"><div data-bb-version=\"5.6.9\" class=\"bt_bb_service bt_bb_color_scheme_3 bt_bb_style_borderless bt_bb_shape_circle bt_bb_size_xlarge bt_bb_align_inherit\" style=\"; --service-primary-color:#e94d65; --service-secondary-color:#191919;\" data-bt-override-class=\"null\"><span  data-ico-businessoffice=\"&#xe90b;\" class=\"bt_bb_icon_holder\"><\/span><div class=\"bt_bb_service_content\"><div class=\"bt_bb_service_content_title\"><u>Performance Oriented Approach<\/u><\/div><div class=\"bt_bb_service_content_text\"><u>Kura Consulting model:<\/u><br \/><br \/>\n\u2714 Fixed term consulting + performance sharing<br \/><br \/>\n\u2714 Transparent data analysis<br \/><br \/>\n\u2714 Regular reporting<br \/><br \/>\n\u2714 Measurable results<br \/><br \/>\n- It is based on.<\/div><\/div><\/div><div class=\"bt_bb_separator bt_bb_border_style_none bt_bb_bottom_spacing_medium\" data-bt-override-class=\"null\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><!-- cell_inner --><\/div><!-- cell --><\/div><!-- port --><\/section><section id=\"bt_bb_section69e1d44ab38cb\" class=\"bt_bb_section bt_bb_color_scheme_1 bt_bb_layout_boxed_1200 bt_bb_vertical_align_top bt_bb_top_section_coverage_image bt_bb_section_with_top_coverage_image bt_bb_top_spacing_large bt_bb_bottom_spacing_medium bt_bb_section_allow_content_outside\" style=\"; --section-primary-color:#ffffff; --section-secondary-color:#191919;;background-color:#1b4962;\" data-bt-override-class=\"null\"><div class=\"bt_bb_background_image_holder_wrapper\"><div class=\"bt_bb_background_image_holder btLazyLoadBackground\"  data-background_image_src=\"https:\/\/www.kuramanagement.com\/en\/wp-content\/uploads\/2019\/04\/bgn-quotes.jpg\" data-parallax-zoom-start=\"1\" data-parallax-zoom-end=\"1\" data-parallax-blur-start=\"0\" data-parallax-blur-end=\"0\" data-parallax-opacity-start=\"1\" data-parallax-opacity-end=\"1\" style=\" background-image: url(&#039;https:\/\/www.kuramanagement.com\/en\/wp-content\/plugins\/bold-page-builder\/img\/blank.gif&#039;);\"><\/div><\/div><div class=\"bt_bb_port\"><div class=\"bt_bb_cell\"><div class=\"bt_bb_cell_inner\"><div class=\"bt_bb_row \"  data-bt-override-class=\"{}\"><div class=\"bt_bb_row_holder\" ><div  class=\"bt_bb_column col-xxl-12 col-xl-12 bt_bb_vertical_align_top bt_bb_align_left bt_bb_padding_normal\" style=\"; --column-width:12;\" data-width=\"12\" data-bt-override-class=\"{}\"><div class=\"bt_bb_column_content\"><div class=\"bt_bb_column_content_inner\"><div class=\"bt_bb_separator bt_bb_border_style_none bt_bb_bottom_spacing_normal bt_bb_hidden_md bt_bb_hidden_lg\" data-bt-override-class=\"null\"><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"bt_bb_row \"  data-bt-override-class=\"{}\"><div class=\"bt_bb_row_holder\" ><div  class=\"bt_bb_column col-xxl-3 col-xl-3 bt_bb_vertical_align_top bt_bb_align_center bt_bb_padding_double bt_bb_animation_fade_in animate\" style=\"; --column-width:3;\" data-width=\"3\" data-bt-override-class=\"{}\"><div class=\"bt_bb_column_content\"><div class=\"bt_bb_column_content_inner\"><div data-bb-version=\"5.6.9\" class=\"bt_bb_counter_holder bt_bb_size_xlarge\" style=\"color: #e94d65;\" data-bt-override-class=\"null\"><span class=\"bt_bb_counter animate\" data-digit-length=\"3\"><span class=\"onedigit p3 d9\" data-digit=\"9\"><span class=\"n0\">0<\/span><span class=\"n1\">1<\/span><span class=\"n2\">2<\/span><span class=\"n3\">3<\/span><span class=\"n4\">4<\/span><span class=\"n5\">5<\/span><span class=\"n6\">6<\/span><span class=\"n7\">7<\/span><span class=\"n8\">8<\/span><span class=\"n9\">9<\/span><span class=\"n0\">0<\/span><\/span><span class=\"onedigit p2 d9\" data-digit=\"9\"><span class=\"n0\">0<\/span><span class=\"n1\">1<\/span><span class=\"n2\">2<\/span><span class=\"n3\">3<\/span><span class=\"n4\">4<\/span><span class=\"n5\">5<\/span><span class=\"n6\">6<\/span><span class=\"n7\">7<\/span><span class=\"n8\">8<\/span><span class=\"n9\">9<\/span><span class=\"n0\">0<\/span><\/span><span class=\"onedigit p1 d%\" data-digit=\"%\"><span class=\"t\">%<\/span><\/span><\/span><\/div><header data-bb-version=\"5.6.9\" class=\"bt_bb_headline bt_bb_dash_bottom bt_bb_subheadline bt_bb_size_small bt_bb_align_inherit\" data-bt-override-class=\"{}\"><h4 class=\"bt_bb_headline_tag\"><span class=\"bt_bb_headline_content\"><span>Our definition of Success:<\/span><\/span><\/h4><div class=\"bt_bb_headline_subheadline\">* More bookings, not<br \/><br \/>\n* Higher quality bookings<br \/><br \/>\n* More accurate price<br \/><br \/>\n* It means more sustainable profit.<\/div><\/header><div class=\"bt_bb_separator bt_bb_border_style_none bt_bb_bottom_spacing_normal bt_bb_hidden_md bt_bb_hidden_lg\" data-bt-override-class=\"null\"><\/div><\/div><\/div><\/div><div  class=\"bt_bb_column col-xxl-3 col-xl-3 bt_bb_vertical_align_top bt_bb_align_center bt_bb_padding_double bt_bb_animation_fade_in animate\" style=\"; --column-width:3;\" data-width=\"3\" data-bt-override-class=\"{}\"><div class=\"bt_bb_column_content\"><div class=\"bt_bb_column_content_inner\"><div class=\"bt_bb_counter_holder bt_bb_size_xlarge\" style=\"color: #e94d65;\" data-bt-override-class=\"null\"><span class=\"bt_bb_counter animate\" data-digit-length=\"4\"><span class=\"onedigit p4 d5\" data-digit=\"5\"><span class=\"n0\">0<\/span><span class=\"n1\">1<\/span><span class=\"n2\">2<\/span><span class=\"n3\">3<\/span><span class=\"n4\">4<\/span><span class=\"n5\">5<\/span><span class=\"n6\">6<\/span><span class=\"n7\">7<\/span><span class=\"n8\">8<\/span><span class=\"n9\">9<\/span><span class=\"n0\">0<\/span><\/span><span class=\"onedigit p3 d0\" data-digit=\"0\"><span class=\"n0\">0<\/span><span class=\"n1\">1<\/span><span class=\"n2\">2<\/span><span class=\"n3\">3<\/span><span class=\"n4\">4<\/span><span class=\"n5\">5<\/span><span class=\"n6\">6<\/span><span class=\"n7\">7<\/span><span class=\"n8\">8<\/span><span class=\"n9\">9<\/span><span class=\"n0\">0<\/span><\/span><span class=\"onedigit p2 d0\" data-digit=\"0\"><span class=\"n0\">0<\/span><span class=\"n1\">1<\/span><span class=\"n2\">2<\/span><span class=\"n3\">3<\/span><span class=\"n4\">4<\/span><span class=\"n5\">5<\/span><span class=\"n6\">6<\/span><span class=\"n7\">7<\/span><span class=\"n8\">8<\/span><span class=\"n9\">9<\/span><span class=\"n0\">0<\/span><\/span><span class=\"onedigit p1 d+\" data-digit=\"+\"><span class=\"t\">+<\/span><\/span><\/span><\/div><header data-bb-version=\"5.6.9\" class=\"bt_bb_headline bt_bb_dash_bottom bt_bb_subheadline bt_bb_size_small bt_bb_align_inherit\" data-bt-override-class=\"{}\"><h4 class=\"bt_bb_headline_tag\"><span class=\"bt_bb_headline_content\"><span>What Makes Us Different<\/span><\/span><\/h4><div class=\"bt_bb_headline_subheadline\">* Performance model based on revenue<br \/><br \/>\n* Hotel operations field experience<br \/><br \/>\n* Not just advice, but active management.<br \/><br \/>\n* Data driven strategic approach<br \/><br \/>\n* Long term growth objective<\/div><\/header><div class=\"bt_bb_separator bt_bb_border_style_none bt_bb_bottom_spacing_normal bt_bb_hidden_md bt_bb_hidden_lg\" data-bt-override-class=\"null\"><\/div><\/div><\/div><\/div><div  class=\"bt_bb_column col-xxl-3 col-xl-3 bt_bb_vertical_align_top bt_bb_align_center bt_bb_padding_double bt_bb_animation_fade_in animate\" style=\"; --column-width:3;\" data-width=\"3\" data-bt-override-class=\"{}\"><div class=\"bt_bb_column_content\"><div class=\"bt_bb_column_content_inner\"><div class=\"bt_bb_counter_holder bt_bb_size_xlarge\" style=\"color: #e94d65;\" data-bt-override-class=\"null\"><span class=\"bt_bb_counter animate\" data-digit-length=\"4\"><span class=\"onedigit p4 d1\" data-digit=\"1\"><span class=\"n0\">0<\/span><span class=\"n1\">1<\/span><span class=\"n2\">2<\/span><span class=\"n3\">3<\/span><span class=\"n4\">4<\/span><span class=\"n5\">5<\/span><span class=\"n6\">6<\/span><span class=\"n7\">7<\/span><span class=\"n8\">8<\/span><span class=\"n9\">9<\/span><span class=\"n0\">0<\/span><\/span><span class=\"onedigit p3 d7\" data-digit=\"7\"><span class=\"n0\">0<\/span><span class=\"n1\">1<\/span><span class=\"n2\">2<\/span><span class=\"n3\">3<\/span><span class=\"n4\">4<\/span><span class=\"n5\">5<\/span><span class=\"n6\">6<\/span><span class=\"n7\">7<\/span><span class=\"n8\">8<\/span><span class=\"n9\">9<\/span><span class=\"n0\">0<\/span><\/span><span class=\"onedigit p2 d0\" data-digit=\"0\"><span class=\"n0\">0<\/span><span class=\"n1\">1<\/span><span class=\"n2\">2<\/span><span class=\"n3\">3<\/span><span class=\"n4\">4<\/span><span class=\"n5\">5<\/span><span class=\"n6\">6<\/span><span class=\"n7\">7<\/span><span class=\"n8\">8<\/span><span class=\"n9\">9<\/span><span class=\"n0\">0<\/span><\/span><span class=\"onedigit p1 d+\" data-digit=\"+\"><span class=\"t\">+<\/span><\/span><\/span><\/div><header data-bb-version=\"5.6.9\" class=\"bt_bb_headline bt_bb_dash_bottom bt_bb_subheadline bt_bb_size_small bt_bb_align_inherit\" data-bt-override-class=\"{}\"><h4 class=\"bt_bb_headline_tag\"><span class=\"bt_bb_headline_content\"><span>Who do we work with?<\/span><\/span><\/h4><div class=\"bt_bb_headline_subheadline\">* Boutique hotels<br \/><br \/>\n* Cave hotels<br \/><br \/>\n* Resort &amp; city hotels<br \/><br \/>\n* Newly opened facilities<br \/><br \/>\n* Hotels in need of renovation<\/div><\/header><div class=\"bt_bb_separator bt_bb_border_style_none bt_bb_bottom_spacing_normal bt_bb_hidden_md bt_bb_hidden_lg\" data-bt-override-class=\"null\"><\/div><\/div><\/div><\/div><div  class=\"bt_bb_column col-xxl-3 col-xl-3 bt_bb_vertical_align_top bt_bb_align_center bt_bb_padding_double bt_bb_animation_fade_in animate\" style=\"; --column-width:3;\" data-width=\"3\" data-bt-override-class=\"{}\"><div class=\"bt_bb_column_content\"><div class=\"bt_bb_column_content_inner\"><div class=\"bt_bb_counter_holder bt_bb_size_xlarge\" style=\"color: #e94d65;\" data-bt-override-class=\"null\"><span class=\"bt_bb_counter animate\" data-digit-length=\"3\"><span class=\"onedigit p3 d3\" data-digit=\"3\"><span class=\"n0\">0<\/span><span class=\"n1\">1<\/span><span class=\"n2\">2<\/span><span class=\"n3\">3<\/span><span class=\"n4\">4<\/span><span class=\"n5\">5<\/span><span class=\"n6\">6<\/span><span class=\"n7\">7<\/span><span class=\"n8\">8<\/span><span class=\"n9\">9<\/span><span class=\"n0\">0<\/span><\/span><span class=\"onedigit p2 d0\" data-digit=\"0\"><span class=\"n0\">0<\/span><span class=\"n1\">1<\/span><span class=\"n2\">2<\/span><span class=\"n3\">3<\/span><span class=\"n4\">4<\/span><span class=\"n5\">5<\/span><span class=\"n6\">6<\/span><span class=\"n7\">7<\/span><span class=\"n8\">8<\/span><span class=\"n9\">9<\/span><span class=\"n0\">0<\/span><\/span><span class=\"onedigit p1 d+\" data-digit=\"+\"><span class=\"t\">+<\/span><\/span><\/span><\/div><header data-bb-version=\"5.6.9\" class=\"bt_bb_headline bt_bb_dash_bottom bt_bb_subheadline bt_bb_size_small bt_bb_align_inherit\" data-bt-override-class=\"{}\"><h4 class=\"bt_bb_headline_tag\"><span class=\"bt_bb_headline_content\"><span>Hotels that work with us<\/span><\/span><\/h4><div class=\"bt_bb_headline_subheadline\">* More balanced occupancy<br \/><br \/>\n* Stronger price perception<br \/><br \/>\n* Higher ADR<br \/><br \/>\n* More sustainable income structure<\/div><\/header><div class=\"bt_bb_separator bt_bb_border_style_none bt_bb_bottom_spacing_normal bt_bb_hidden_md bt_bb_hidden_lg\" data-bt-override-class=\"null\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><!-- cell_inner --><\/div><!-- cell --><\/div><!-- port --><div class=\"bt_bb_section_top_section_coverage_image\"><img decoding=\"async\" src=\"https:\/\/www.kuramanagement.com\/en\/wp-content\/uploads\/2019\/04\/bgn-triangle-top.png\" alt=\"bt_bb_section_top_section_coverage_image\" \/><\/div><\/section><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At Kura Consulting, we work to increase revenue for hotels from their online sales channels, strengthen their pricing positioning, and create sustainable business structures.<\/p>\n","protected":false},"author":2,"featured_media":2491,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1599","page","type-page","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.kuramanagement.com\/en\/wp-json\/wp\/v2\/pages\/1599","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kuramanagement.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.kuramanagement.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.kuramanagement.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kuramanagement.com\/en\/wp-json\/wp\/v2\/comments?post=1599"}],"version-history":[{"count":0,"href":"https:\/\/www.kuramanagement.com\/en\/wp-json\/wp\/v2\/pages\/1599\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kuramanagement.com\/en\/wp-json\/wp\/v2\/media\/2491"}],"wp:attachment":[{"href":"https:\/\/www.kuramanagement.com\/en\/wp-json\/wp\/v2\/media?parent=1599"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}